- Jul 19
- 2 min read
[Retail Story 08]
At the Olive Young Skin Scan zone inside IPark Mall Yongsan, a shopper wanders over to the corner diagnostic booth mid-browse.
Connected directly to Yongsan Station, HDC IPark Mall brings fashion, home goods, electronics, and a movie theater under one roof. Head up to the Fashion Park on the 4th floor, and the L-shaped store of Olive Young IPark Mall naturally comes into view along the way.
Past the fragrance and beauty tools section, toward the left corner of the store, a space opens up inside a wall alcove — curtained off in soft white fabric. Above it, a glowing "Skin Scan" sign marks the spot.
Unlike other locations, this booth is built directly into the wall structure itself — as if the Skin Scan zone had been part of the store's design from day one. Being inside a mall means visitors come for all kinds of reasons: some are browsing fashion racks, others are killing time before a movie. Either way, a stroll through the store often leads straight to the corner, where ChoiceDx measures and analyzes skin and scalp condition.
Step past the curtain, and the screen walks you through the scan. Once ChoiceDx finishes measuring and analyzing, a quick chat with staff follows — before heading back out to browse the skincare aisle based on the results.
Frequently Asked Questions
Q. Where exactly is the Skin Scan zone in the store?
A. It's tucked into the left corner of the store on the 4th floor Fashion Park, set into a wall alcove.
Q. Can I use it while waiting for a movie?
A. There may be a short line at the corner. The scan itself only takes about a minute, so it's worth the wait.
If you're exploring which diagnostic device and rollout approach fits your store or brand, Contact Us — we're happy to walk you through it.
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